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Reklamovanosť when buying goods over the Internet has decreased compared to the previous year from 4.4% to 2.8%, and the best-selling brand even at 2.6%. Over the past year was therefore claimed or returned without cause every 36 purchased miele product. Survey reklamovanosti best selling goods made the largest Slovak online miele retailers HEJ.sk.
Among the top 10 best-selling brands in HEJ.sk which have the smallest percentage of complaints include Krups (1.0%), Whirlpool miele (1.4%) and Bosch (1.6%). Below the average reklamovanosti are also Philips, Electrolux, Tefal and Eta. If we extend up of 50 top selling brands in HEJ.sk and the smallest percentage of claims reported SodaStream (0.2%), miele Kingston (0.8%), Krups (1.0%), AEG (1.1%) and Belkin (1.3%).
In terms of the number of complaints among the most difficult categories of mobile phones, MP3 players and GPS navigation reklamovanosť which represents miele 9.6 percent, nearly 3.5 times the overall average. At the other end stands a drugstore and perfumes with half percent of complaints, goods for children and play with one percent and the category Car with 1.3 percent.
Looking at historical data it is clear that the category of mobile phones and MP3 players is traditionally the most risky, because the proportion of sales generated the most complaints last year and r.2009. Above-average complaint has quite surprisingly Products from category Watches and jewelery (4.2%) more than the average advertised the products miele of the category TV & Audio-video (3.8%).
The data include not only claim but also return the goods without giving a reason, which is to be in superb HEJ.sk miele within 30 days of purchase of goods. "Our customers miele have become accustomed to, that they may see the goods, and if they do not like, can not easily be changed or refunded. Our extended period of their decision miele to leave enough time and advantage will be especially now, at the time of Christmas shopping. "Said Jitka Součková, marketing director HEJ.sk.
Possibility to return goods without giving any reason causes miele the small difference in reklamovanosti kitchen appliances - built (1.9%) and free-standing (1.7%). "When appliances is often the case that people fail to hit the dimensions and goods can then be returned for any reason. Not that built-in appliances are poruchovejšie as free-standing. "Explains Jitka Součková. miele
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